China retailers slash iPhone prices after Apple sales warning

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The high-end iPhone model will feature a triple-camera setup at the rear. The company could also make changes to its plans for 2019 iPhone models, but most of the major features and components are likely set at this point, according to The Wall Street Journal.

Meanwhile, Alibaba's Tmall is reportedly promising to subsidize iPhone models including the XS and XS MAX by up to 1,500 yuan.

In December, Apple started a trade-in promotion allowing consumers to trade their Android phones (including those from Huawei and Xiaomi) for credits toward buying new iPhones, Yahoo reported. Now, Reuters is reporting a discount on Apple's iPhones, particularly the iPhone XR, by retailers in China.

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AdvertisementThis report appears to back up another recent rumor, suggesting that the new top-tier iPhone will sport a series of camera lenses arranged in a triangle configuration.

The new devices will be expected by shareholders to reverse the disappointing sales that led Apple to cut its sales outlook for the first time in nearly two decades on lower-than-anticipated demand in China and elsewhere.

And after Apple announced last week that it was forced to revise its guidance downward for the first fiscal quarter due to lower-than-expected iPhone sales in China, many sounded the alarms. The iPhone XR, which is believed to have been the least popular of the three, will be updated with a model that comes with the same LCD display and similar design, according to the report.

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The WSJ report claims that for 2020 iPhone lineup, Apple is planning on entirely switching to OLED panels. The report notes that all iPhones are significantly more expensive in China than the US.

However, it looks set to keep an LCD model in its iPhone lineup for now, with the WSJ noting that Apple's project planning has progressed to a point where major features, like the display, can not be easily changed. The iPhone has the distinction of being among the most mobile devices in the market right now and that puts it out of reach to a lot of buyers.

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